The way of digital marketing has been completely changed due to new innovations in technology. Various tools have come into the market that support digital marketing and bring effective results.

Every digital marketer is well aware of the high competition in the digital marketing field that why they are putting their best efforts into showing their online presence. This all builds pressure on everybody who is associated with digital marketing.

If you do not have the right knowledge of the marketing tools that support digital marketing, then it becomes extremely difficult for you to reflect on your presence. People avail of SEO services and make all the efforts to bring out as the best and strongest marketers.

It is all possible when you know the right strategy. Now have a glance at the most effective marketing tools that every online marketer should know. These marketing tools would help to make their marketing experience smooth and take their business to a new height of success.

So, let’s have a tour and learn these effective marketing tools and let your business fly high.

  1. Google Keyword Planner
  2. Hootsuite
  3. Serpstat
  4. Kissmetrics
  5. Bannersnack
  6. All-in-one SEO Pack
  7. Hubspot
  8. Active Campaign
  9. Buzzsumo
  10. Google Analytics
  11. Feedly

Google Keyword Planner

Everybody knows that no digital marketing can be successful without the keywords. Keywords are the most important part or can say unavoidable thing in digital marketing. Google Keyword Planner is considered an amazing and trusted tool for finding the right keywords. With the aid of this tool, you can prepare the keywords for the content.

Apart from this, it is ideal for displaying the performance of the keywords according to the location and language. To find the right keyword for your content that will rank in the SERP, you need to put the desired keyword phrase.


There is no denying that in this digital era, no business can get high success without its presence on social media. Social media platforms play a significant role in driving the immense traffic to the websites of small, medium, and big enterprises. So, Hootsuite is a tool that is ideal for managing and scheduling social media posts in advance.

Having several features, this tool helps a lot and even more than 30 social media profiles can be managed by it. If you are thinking of entering the digital marketing world or already in it, then you should use this tool. It would have a positive impact on your business.


It is another tool that works like the Google Keyword Planner but it has advanced features that help to uplift your business.


This is an incredible tool that is ideal for tracking, analyzing, and optimizing your online marketing performance. It works well for all kinds of campaigns on the web and mobile.


For creating critically accepted and eye-catching digital ads, nothing is the best tool than Bannersnack. It helps to create an animated tool.

All-in-one SEO Pack

This is a wonderful tool that plays a big role in the online marketing strategy. It has various features such as XML sitemap support, compatibility with most other plug-ins, advanced canonical URLs, meta tags generation, and others.

It is an amazing tool that helps a lot in uplifting the website position in the SERP and guides you to apply the right strategy for your business. If you are a digital marketer and don’t use this tool up to now, then it’s high time to use it. This tool is simple to understand and operate.


This is one of the leading marketing, sales, and CRM software that is admired among people for its effective use. This tool is amazing to be used for SEO, social media, website, lead management, landing pages, call-to-action, and other interesting features. Just use this tool and let your business shine.

Active Campaign

It is an ideal interface for easy comprehension and works amazingly for the email campaign. With the aid of the Active campaign, it is simple to comprehend the data. You should use this tool if you are thinking of elevating your business.

It would wonderfully work for the email campaign by managing the email marketing for your business. So, try this tool and it is highly cherished among the users for its flawless functionality.


This tool is great for finding the latest and trendy topics for your content marketing. It is the ideal tool that is known for its effective working. When you run out of a shortage of ideas for content creation, then this tool is best to take help.

Everybody is well aware that it is not easy to always have a unique idea for the content and without content you can’t make your digital marketing effective. Here you would get the topics that are mainly rocking in the social media platforms.

Google Analytics

This is the best tool for analyzing the data of the customers and modifying the business decision according to that. It is surely a great way of uplifting the business and taking it to the next level. One of the main advantages of digital marketing is that analyzing customer behavior is easy.

This tool is helpful for finding out the right content. Content plays an important role in social media marketing. With the aid of this tool, it is easy to publish and share the right content on social media platforms according to the interest of the audience.

About The Author:

Amar Prem is an experienced digital marketing executive who tries to stay up to date with the current algorithm changes to get higher visibility. Currently, he is working with to provide all categories of SEO Services. For completing all types of data, you can feel free to contact him all the time.