List of 7 Popular Mobile App Analytic Tools that you Should Know

List of 7 Popular Mobile App Analytic Tools that you Should Know

It is a challenge to keep a smartphone user hooked with your app. It is startling because you built the app after a lot of research, study, and analysis of their requirements, their preferences and of course their demand.

So, you just cannot sit and cross your fingers to wait for any miracle to improve the performance of your app. Now is the time to make educated decisions on how to update your app to improve its performance.

How to begin the decision-making process?

Well, you need to get skin deep to understand user behavior and buying preferences. One more thing to make sure is to employ the right software to know about your digital audience. This will make research more accurate and specific.

The striking thing about the digital audience is that you do not have any means to access them personally, but it is only with their digital movement and communication you know about them.

So, you have to rely on data and research results to collect information about your audience.

To know about ways to improve the performance of your app, we suggest checking them on mobile app analytics tools that will help to improve the performance of the app.

How do they affect the App performance process?

Apps are built with the motive to drive repeat business, increase customer engagement, reaching customers. Apps need to optimize their performance and it can be done only with reliable and dependable data.

Hang on, you need to know about conversion optimization as well.

You make changes big or small to increase the performance of the app. Every app is built with a motive that can be as simple as to get a user click on an ad or to get a deal done on it.

But the performance has to improve for conversion optimization.

So, going back to the topic, you really need to know about these mobile app analytical tools which are available. Most of them do the same thing,

So, we here like to discuss 7 popular Mobile App Analytic Tools that you should know.

This list has the tools that will work the best for you. With so many options, it is hard to pick the best one as you may need tools for specific results. so, we made sure to provide you the basic information, features prices, and of course, our feedback.

The stepping stone

First, establish your goal and what you want to reach a target. If your app is for e-commerce, then you might want to increase the number of transactions, or if you want to analyze your app about the products which are popular among specific age groups. Even if your app is for delivery services, then you might need to know about the offers your competitors are offering.

So, it is very important to understand your goal to pick the right tool.

So, let’s begin our compare with

1. Google Analytics for Mobiles

It measures and optimizes user acquisition and engagement with mobile apps. It has handy and user-friendly SDKs and reports designed majorly for app developers.


  • Measures the app payment, revenues, the actions your users are making, and even visualiz4 the user navigation path.
  • Slice and dice the data from your app and figure out the different user group behavior.
  • Provide customized reports which are specific to your business.
  • Influence Google Analytical Data for other products from Google.


Google loves its users and so it is free.

What we say

Google is always reliable and even if you are an expert in using these tools or are trying them for the first time you cannot ignore tools which are directly from world’s biggest search engine (Google).

2. Countly


  • It is a robust open source platform.
  • Has a smart and slick interface
  • Has strong tracking features
  • Work for all major OS like Android, Blackberry, iOS, and WD
  • Help to tweak the user experience and finally
  • Increase the conversion


It has 30-day free trial and the community edition is free. However, you can go for the upgraded version where pricing is based on the volume of data required.

What we say

If your app functionality and performance is dependent on data then you do need this tool. Start with the free version to understand the basics and then figure out if you really need it. It is quite a successful app and used worldwide.

3. Flurry Analytics


  • It has a number of functionalities which includes engagement, audience reach, conversions, revenue, retention and so on.
  • The basic integration is very easy and simple.
  • It is updated regularly for new features.
  • It is available for all major platforms like iOS, Android, HTML, BlackBerry, and even JavaME.
  • It gives an insight into your ad campaign performance and allows changes if they are not performing as desired.


It is free.

What we say

To get an idea of user experiences in real time, this is the tool which will give you accurate results in the least possible time. The best part is that it is free and can be used for any kind of app.

4. Localytics


This is an incredible tool and has Fortune 500 companies including Skype, Underarmour, HBO.

  • It provides tailored analytics
  • Has next generated features like segmentation, personalized messages which result in high user engagement
  • Available for iOS and Android platform
  • Can be customized and allows to design the software development as per requirements
  • Even the New York times, Hootsuite, Microsoft, and even eBay.


Localytics is slightly different from the previous two, in that it is more concentrated on goal conversion and gives you a full visual representation of the app performance to convert goals. I would use this in a monetization/social sharing optimization campaign.


It has a free 30-day trial and then the cost is quoted according to the features required.

What we say

Apt for social sharing and monetization campaign for optimization results. it is completely focused on goal conversion. Perfect for those looking for accurate results from researches.

5. App Annie


  • It has a lot of functionalities and covers almost everything from in-app data, marketing, ad analytics, ASO, and many other functions.
  • Tracks the apps download, ranking, reviews, and even revenues.
  • Available for iOS, Google Play, Mac Store, and Amazon Appstore.
  • It has more than 250,000 apps which use their app store analytics
  • The historical data is safely stored
  • Gathers your app store data automatically
  • Keeps a tab on important trends.


It is free but for mid-market intelligence and enterprise intelligence, you need to pay a price which is disclosed on request.

What we say

It is a marketplace app and provides you valuable insight into what is happening in stores currently. Awesome tool for ramping up the download rate.

6. Appfigures


  • Allows for multiple users with different access levels and has a customized interface
  • The Reporting module is an awesome feature
  • Can upload previously saved reports and provide real help from your data history
  • You can download and export a report


It has different packages starting from Starter, All access, and enterprise. The starter is free and the rest two has their own price ranges.

What we say

App figures are great for those who have a number of different apps across a variety of marketplaces. Apt for those who want to focus on getting the download.

7. Medialets


  • It is a mobile advertising analytical platform for Android and iOS apps.
  • Provides offline analytics, have features for storing information for the next time the device has a network connection.
  • service offers including App Store user messaging, data access, and seamless integration of their advertising campaign
  • clients include FedEx Express, VISA, Sony, FORD, Lancome, Yahoo!, Yahoo Finance!,


No detailed information as you need to contact them for details

What we say

It works great on the conversions and has the capacity to convert ads for money. You make more money with this tool and have a high CTR or Click Through Rate. If mobile advertising your main strategy, then this is the tool for you.

Which is the best tool for you

It is not easy at all, there is not a tailor-made tool which will cater to your requirement. To figure out the easiest way to pick the tool, you need to figure out your requirement and set your goals. This helps you to determine the tool you need for your mobile app.

You need to match your analytical program and pick the tool as required. For example, to boost in-app purchases, the county is the best fit to test and for app performance App Annie works well.

Apps are built with a purpose and it is not easy to build or replace it fast. You need to understand and identify the weak spot and change them for better and desired results. the above tools are very helpful dan are even used by Fortune 5oo companies who check the performance on these tools and depend hugely on them.

About The Author:

Justin Kemp is working as a Jr. content writer and blogger with Appzdevelopment. He can be seen blogging about digital marketing, SEO, SMO, PPC, etc.


Impactful Tips On Salesforce App Development

Impactful Tips On Salesforce App Development

Instruments have played the main function in human life. Their mere existence is to support its users acquire whatever speedily and quite simply or to resolve a challenge. This is applicable to all varieties of instruments without reference to whether or not we are looking for medication to a disease or cooking food or building a cell app and what better way to do it other than Salesforce app Development. In this web publication sequence, we will be able to speak about all of the instruments which might be to be had for you to increase cellular apps on Salesforce and make you more productive.

In view that the prehistoric times’ instruments have performed a primary function in human lifestyles. Commencing from early tools like hammerstones and handaxes to brand new day instruments like the plane, the web, and mobile apps, instruments have always converted the sector and are carrying on with to do so.

The object of tools is that their mere existence is to support its users gain something quickly and without difficulty or to resolve a predicament. This applies to all types of tools regardless of whether or not we are seeking for treatment to a disorder or cooking food or constructing a cellular app.

But nothing is free in this world, tools integrated. Instruments, while priceless pose the following challenges:

  • There would be many of them that do the identical thing.Making them tough to even detect
  • Not all of them are created equal. It takes time to search out the quality and favored software
  • They work when used in the right context. I.E. “Don’t use sword to reduce nails”
  • They all have studying curves (colossal or small)
  • They all hide suggestions and tricks (or fine practices). You need to use them to know them and take skills of them.

At the same time tools would pose challenges, historical past has shown that those who have constructed/found out the instruments and have mastered the artwork of learning how to use them readily have ruled the sector (in their possess correct). For instance, folks who have mastered fishing hooks have now not handiest survived but have thrived in harsh climate stipulations. In a similar fashion people who had been excellent at swords and different weapons have gained battles and wars.

Tools play a similar function in every field but the quantity of instruments you want is determined by the complexity of the challenge you are trying to reap. Setting up a mobile app being a quite intricate challenge, it needs utilization of many different tools. And that in flip makes knowledge and potential of instruments that rather more most important.

So if you’re developing an application, don’t just use few facets of a software but ensure to put aside sufficient time to become aware of as so much as you can and figure out recommendations and tips related to them.

Recommendations On Mastering Tools:

  • Search for “top instruments for doing XYZ” and check out few of them and notice which one does the pleasant job AND which one you’re cozy with.
  • Several tools come with “suggestions and tips” dialog boxes. Don’t flip them off it is there to aid you (although it might be little worrying).
  • Search for “pointers and methods on making use of xyz” online.
  • Many tools include plugins to enhance their capabilities. Search for plugins and try them out.
  • Many tools have ‘keyboard shortcuts’ or other shortcuts. Don’t try to gain knowledge of them all of sudden – they’re like healthy eating plan take it gradual and constant. In most cases attempt to be taught simply 1 shortcut per week.
  • keep on with one software but maintain on the lookout for better tools

Tools, Guidelines, And Tips For Salesforce App Development:

Developing cell apps on Salesforce, of course, includes using quite a lot of instruments and they can be extensively classified into the following categories.

  1. Instruments to interact with Salesforce database (i.E. Cleaning soap and rest tools).
  2. Instruments to aid code and debug your apps (i.E. IDEs, chrome developer instruments and many others.)
  3. Functional and performance testing instruments (QUnit, Jasmine, YSlow and so forth).
  4. Packaging and distribution tools (Yeoman.Io, grunt and so forth.)

Tools To Interact With Salesforce Database:

In this web publication, we will be able to cover #1 and record tools to engage with Salesforce and will duvet the rest someday blogs.

  1. Workbench

Only a like a real workbench, Workbench is designed to be a utility administrators and builders can use to swiftly view their companies’ information and metadata, experiment and troubleshoot they possess functions, and be a one-discontinue store for interacting with the various drive.Com APIs.

  1. Query Editor (Salesforce query Editor)

Salesforce > Your title > Developer Console > query Editor tab. This tab is part of Salesforce Developer Console and makes it possible for you to quickly run some SOQL queries. This may are available handy if you have already opened Developer Console for debugging or testing Apex code.

  1. Pocketsoap’s Soqlx

SoqlX is a device for developers making use of the Salesforce.Com platform, it permits you to with ease explorer your schema, writes and run SOQL queries, make edits to knowledge, and to run Apex code.

  1. DEV HTTP consumer Chrome Browser plugin (DEV HTTP patron internet store URL)

This is considered one of my favorite Chrome browser plugins. I’ve been utilizing to swiftly scan HTTP requests for Salesforce and different services for a very long time. One factor that comes in quite useful is that it stores your entire queries so which you can come again and reuse or make a little trade and reuse instead of typing complete queries.

  1. Ajax Toolkit Shell

A lightweight online tool additionally makes it possible for you to perform normal SOQL, SOSL queries. It comes with auto-entire and most of the operations are below sforce.Connection and sforce.SObject. We use this probably the most after we have to quickly get hold of ‘sessionId’.

6. Curl

Good historical cURL remains enormously standard amongst Linux/Mac developers. Which you could absolutely do any variety of HTTP requests to question Salesforce or every other offering. Here is a couple of examples of how you should use cURL against Salesforce:

  • Get SessionId via publish:

See http://www.Salesforce.Com/us/developer/docs/api_asynch/content material/asynch_api_quickstart_login.Htm

  • Get two contacts:

1: curl -H ‘Authorization: OAuth  YOUR_SESSION_ID              https://na15.Salesforce.Com/services/knowledge/v20.0/query/?Q=prefer+identify+from+Contact+restrict+2

About The Author:

Carla writes about the skills needed and provides tips about them which help other to excel in their fields. Adam is skilled professional when it comes to salesforce app development and he manages to keep his articles reader friendly.